How to Make your Video Accessible

Steps to creating accessible videos

1. Create accessible video content

  • Use colors thoughtfully and with good contrast
  • Use text that is easy to read
  • Avoid fast-flashing content

2. Choose a current video format for the web

  • the format of the video file can have a big impact on its usability for everyone
  • Before creating a video determine if the format the file will be delivered in is current enough to load and play seamlessly.

3. Choose an accessible video player

  • Ensure the video player supports captions, transcripts, and audio descriptions.
  • Be screen reader and keyboard accessible
  • Ensure videos do not play automatically when the webpage loads.

4. Caption

  • Captions are text alternatives of the audio content
  • YouTube and Facebook have specific captioning options available
  • Captions should not be confused with subtitles

Captions should be:


Benefits of captioning videos

-Captions help you increase your viewer base
-Captions help when watching videos in loud environments
-Captions improve the search engine optimization
-Captions can be closed or open

5. Transcript

Transcripts can be thought of as text versions of your video.
Options for creating a transcript:

-Format and reuse captions
-Use professional transcribing services
-Use a speech recognition software
-Manually type up the content

6. Audio description

  • Help fill in the missing information for someone who can’t see what’s being displayed.
  • Supplements the regular audio track of a program
  • Usually added during existing pauses in dialogue
  • Also called “video description” and “descriptive narration”

Pros & Cons of Synthesized Speech


  • Extremely cost-effective compared to paying a human voice actor
  • Shorter production/turnaround time
  • Easy to make edits post-production
  • Control over voice output settings
  • Screen reader users are familiar with a synthesized voice


  • Doesn’t portray tone and emotion as a human would
  • No subjective input from voice actors (exact dictation from script)
  • Pronunciation isn’t exactly the same as a human

7. Sign Language

  • Provide sign language when your audience needs it